THE H COLLECTION BY HENDERSON LAND

For Henderson Land, we developed "The H Collection" – a new brand concept for a signature portfolio of residences embodying inspirational living and shaping the city with landmark residences. This unique idea and strategy provides a sustainable framework, redefining their philosophy for exceptional properties.

We elevated the iconic "H" emblem beyond a mere initial, transforming it into a symbol of Henderson Land's rich history, excellence, and innovation, represented by Hallmark, Handcrafted, Harmony, Heart, and Hospitality. This legacy now defines every project within the portfolio.

Drawing inspiration from art, we envisioned the "Collection" as a multi-faceted approach. Each unique residence, reflecting Hong Kong's vibrant diversity, collectively forms a curated portfolio and a community hub. Our goal was to capture imagination with landmark design achievements, setting a new benchmark for Hong Kong living and inviting residents into an urban renaissance of inspired spaces.

2012